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The Startup Junkies Podcast

The Startup Junkies podcast is hosted by Jeff Amerine and the team at Startup Junkie. We’ll cover topics ranging from getting started, planning, growing your business, proving your concept, leadership, marketing, exit strategies and so much more. We’ll interview business owners, entrepreneurs, experts and people we think will bring value to our audience. Subscribe, and together we'll take your business to the next level.
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Now displaying: July, 2022

This is the Startup Junkies Podcast. These are the stories of the people that are afflicted with creating the next great products and services that are going to change lives - not just in America, but worldwide. We're going to tell the stories of the next great beer producer, products and apparel makers, and the stories of people that don't accept the status quo and that want to make things better. 

Welcome to the Startup Junkies Podcast.

Jul 25, 2022

Summary:

In this episode of Startup Junkies, hosts Caleb Talley and Jeff Amerine talked with Stacy Taniguchi, a retired professor and a current senior consultant and managing partner at Beta Experiences. Beta Experiences is an innovative consulting venture backed by research and psychology, where clients are led to discover what their core values are so they can design a life of thriving. While he was a professor at BYU, Stacy became a tour guide. As Stacy met some other guides, they realized they had expertise in consulting, so they began taking people out into different environments and teaching them through experiences. Throughout the episode, Caleb, Jeff, and Stacy discussed how Beta Experiences came to be, what the experiences are like, and tips for creating a life where you can thrive. 

 

Thanks for tuning in!

 

Show Notes:

(1:03) Introductions

(1:30) Origin Story

(7:10) Client Base

(9:55) Informing the Work at Beta Experiences

(17:24) Backed by Academic Benchmarks and Psychology

(21:58) Enjoying the Journey

(29:33) The Experiences

(34:03) Landing the Plane and Advice to Younger Self

 

Links:

Caleb Talley

Jeff Amerine

Stacy Taniguchi

Beta Experiences

 

Quotes:

“...[We are] helping individuals take a look at their life and realize that you can either endure life or endure your business or endure your family, or you can work with us and we'll help you with certain types of tools to develop more of a thriving kind of environment.” Stacy Taniguchi, (8:47)

 

“So my hope is that this ‘choose to thrive’ that I'm trying to teach people is hopefully an avenue to give them some hope again, because what I teach is not complex. It's not rocket science…They're just creating a list, but there's a pathway to do it…We're not creating a bucket list. In fact, I tell people don't call this a bucket list. This is a list to thrive.” Stacy Taniguchi, (16:02)

 

“We just want people to get on board to start taking control of their future.” Stacy Taniguchi, (17:14)

 

“That's one thing that I've found through my research that you really need to do: to be able to create a list that's going to be meaningful, and in many cases, transformational, which in my mind, creates a life to thrive.” Stacy Taniguchi, (20:33)

 

“...We all come from [an] academic background [and] all of our stuff is evidence based…It's not just anecdotal — it's because we know research backs up what we're talking about.” Stacy Taniguchi, (33:33)

Jul 18, 2022

Summary:

In this episode of Startup Junkies, hosts Caleb Talley, Jeff Amerine, and Grace Gill talked with David Baker and Eric Hinson, CEO and COO and co-founders of Parable, a company that preserves family legacies through the creation of documentaries. After starting their careers in different fields, David and Eric both felt that they were not contributing meaningfully to the world. Nearly three years after they had last met in person, the duo got together again and dreamt up Parable and began telling different families’ stories. Now, they enjoy making a difference and fulfilling their passions as they help others preserve their legacies. Throughout the episode, the hosts talked with David and Eric about their pasts that led them to create Parable, what the company does, and what legacy David and Eric hope to leave with Parable. 

 

Thanks for tuning in!

 

Show Notes:

(0:36) Welcome and Introductions

(1:30) The Story of Parable

(17:22) The Process

(20:18) Product Value

(34:31) Looking at Parable’s Future

(37:51) Eric and David’s Legacies

(44:24) Landing the Plane: Advice to Younger Self

 

Links:

Caleb Talley

Jeff Amerine

Grace Gill

David Baker

Eric Hinson

Parable

 

Quotes:

“This seem[ed] like a really good idea, you know, to sit down and interview people. It gets that human side that I've been missing, working in products and marketing. And I just saw the power of it.” Eric Hinson, (6:39)

 

“Parable exists to turn stories into legacies.” David Baker, (16:26)

 

“People always say…look forward to the goal. But nobody ever thinks to look back to where you've come from, and that's the better way to measure success. How far have you come?” Eric Hinson, (22:28)

 

“...The product that we provide is a lot more than just capturing the stories. It's giving everyone a chance to connect in a way that they haven't ever really connected before.” David Baker, (27:17)


“I think there's something special to realizing that the people that we come from are human also. They become sort of mythical… in negative or positive ways over time. And they're not tangible in a way. This is an opportunity to humanize those individuals and hopefully kind of help someone understand how they're anchored in the world and where they come from.” David Baker, (34:02)

Jul 11, 2022

Summary:

In this episode of Startup Junkies, hosts Caleb Talley, Jeff Amerine, and Grace Gill talked with Jordan Franklin, the CEO at Stratice, a human capital management firm. Though she originally planned to attend medical school, Jordan instead spent time working at a staffing agency and worked her way up to the number one salesperson. Eventually, Jordan decided to do her own thing and started Stratice in 2015. Now, the team at Stratice shares success with their clients as they help fill necessary roles and help companies achieve their goals. Throughout the episode, Caleb, Jeff, Grace, and Jordan discussed how Stratice works, the current war on talent, and the future of Stratice and the new company they are starting, Gumption. 

 

Thanks for tuning in!

 

Show Notes:

(1:10) Introductions

(2:23) All about Stratice

(7:11) Candidate Market

(11:53) Ideal Clients

(16:14) Putting Together Teams Vs. Filling Individual Roles

(19:19) Best and Worst of Owning a Business

(21:04) The Future of Stratice

(22:48) Gumption

(32:13) Landing the Plane and Advice to Younger Self

 

Links:

Caleb Talley

Jeff Amerine

Grace Gill

Jordan Franklin

Stratice

Gumption

 

Quotes:

“...We go out whenever companies need a new headcount or are adding projects to their itinerary. We go out and help them find that staff. We do it differently than big companies. We do it more in a concierge service situation. We really want to be their partner.” Jordan Franklin, (2:29)

 

“I always wanted to help people. And, and as a young kid, helping people [meant working] as a doctor… And I didn't really think about, oh, well, there's multiple ways that you can help people. And so through recruiting, it really is another way of helping people. You don't realize how much of a counselor you are.” Jordan Franklin, (6:09)

 

“...I'm not just selling your position, I'm selling what you actually expect out of this person.” Jordan Franklin, (8:56)

 

“...[Going to a job board is] just not how things are done now. So it's got to change. It's also not how Gen Z wants to be hired. Like you're not going to go to a job board and go look for a job…You're going to go find someone and you're going to be like, ‘Hey, what you got out there?’” Jordan Franklin, (26:17)


“...Staffing has been around forever, right? Like, it's cool. You can rethink it somewhat. But if you really want to get down to it, we've got to rethink how to get people and how to get them into positions.” Jordan Franklin, (29:36)

Jul 4, 2022

Summary:

In this episode of Startup Junkies, hosts Caleb Talley, Davis McEntire, and Grace Gill were joined by Joe Garafalo, the COO and co-founder of Mosaic, a technology company building its first strategic finance platform. Joe has a background in finance with a varied career history, but he has found his true passion in developing Mosaic in order to help companies do their jobs more efficiently. Though Mosaic is just getting started, they have a future of success and growth ahead of them. Throughout the episode, they discussed how Mosaic got started, what it looks like now, and what’s on the horizon.

 

Thanks for tuning in!

 

Show Notes:

(1:15) Origin Story

(6:58) What Mosaic Looks Like Now

(7:40) Ease of Implementation

(8:48) Target Company Size

(9:45) Building Mosaic’s Teams

(13:11) Co-founder’s Journey

(14:32) What’s Next for Mosaic

(15:40) Weathering the Current Economic Storm

(22:31) Advice to Younger Self

 

Links:

Caleb Talley

Davis McEntire

Grace Gill

Joe Garafalo

Mosaic

 

Quotes:

“Once [the first version of Mosaic] was built, people would ask us questions and we would get back to them with an answer in a couple minutes. And they were like, ‘Hey, it used to take you guys like three or four weeks to respond to us’…so we showed them what we had built and they were like, ‘Hey, put a front end on top of this tool so that we can interact with it.’” Joe Garafalo, (4:32)

 

“What we're building at Mosaic is much more generalized so that any company can plug in, regardless of the nuances of their individual businesses.” Joe Garafalo, (6:00)

 

“As a founder, you should do all of the jobs across the company. So for us, we were three finance guys. We had never sold, we never did marketing, we never did product design. But the cool part about it was as you embark on the journey and you do all of those individual jobs, you learn what the qualities and the traits are, the skill sets that you need to then go out hire for.” Joe Garafalo, (11:03)

 

“The most important thing is we want to build an important company that helps people do their jobs more efficiently.” Joe Garafalo, (14:43)

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