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The Startup Junkies Podcast

The Startup Junkies podcast is hosted by Jeff Amerine and the team at Startup Junkie. We’ll cover topics ranging from getting started, planning, growing your business, proving your concept, leadership, marketing, exit strategies and so much more. We’ll interview business owners, entrepreneurs, experts and people we think will bring value to our audience. Subscribe, and together we'll take your business to the next level.
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Now displaying: December, 2023

This is the Startup Junkies Podcast. These are the stories of the people that are afflicted with creating the next great products and services that are going to change lives - not just in America, but worldwide. We're going to tell the stories of the next great beer producer, products and apparel makers, and the stories of people that don't accept the status quo and that want to make things better. 

Welcome to the Startup Junkies Podcast.

Dec 21, 2023

Summary

En nuestro cuarto episodio, tenemos el honor de contar con la presencia de Olivia Barraza, directora ejecutiva de Latinas en Bici. Esta apasionada emprendedora comenzó su viaje en el mundo del ciclismo en 2016 y, al experimentar personalmente los impactantes cambios que esta actividad trajo a su vida, decidió compartir esa transformación con otras mujeres.

Acompáñanos para conocer más sobre el viaje personal de Olivia, las experiencias que la llevaron a fundar Latinas en Bici y cómo esta organización está haciendo una diferencia significativa en la vida de muchas mujeres. ¡Prepárate para ser inspirado y motivado en este episodio lleno de determinación y empoderamiento!

 

Show Notes

(00:10) Introducción a Olivia Barraza

(01:13) El Inicio de Las Latinas en Bici

(06:38) Un Viaje de Desarrollo Personal

(11:10) Desafíos de Iniciar Un Negocio

(13:24) Lo Que Hace Latinas en Bici

(15:35) La Misión de Latinas en Bici

(18:20) Aprendiendo de Tus Lecciones

(13:21) La Importancia de la Adaptabilidad

(22:37) Consejos Para Emprendedores

(25:36) El Futuro de Las Latinas en Bici

 

Links

Claudia Scott

Ana Ortiz

Olivia Barraza

Latinas en Bici

 

Quotes

“Latinas en Bici nació de este deseo de compartir una misión de empoderar a otras chicas a través de la bicicleta.” - Olivia Barraza (01:13)

“Yo siento que el inicio comenzó desde esa primera vez que empecé yo a ver los cambios cuando empecé a hacer bici y que me ayudo a transformar mi vida personal.” - Olivia Barraza (01:27)

“Empecé hacer yo bici en el 2016 y en el 2019 nació Latinas en bici.” - Olivia Barraza (01:52)

“Empezó con un deseo, con una energía con un propósito y con una fuerza interior.” - Olivia Barraza (02:26)

“Son pasos fundamentales para regístralo a nivel del estado.” - Olivia Barraza (03:41)

“Esto no es nada más un grupito es también una potencia a crea una comunidad latina.” - Olivia Barraza (04:36)

“Los primero tres años fue el enfoque a crecer el grupo, a community outreach pero ya ahora este año me he dado cuenta como Directora Ejecutiva necesito un desenvolvimiento personal, capacitarme para poder manejar y llevar esta organización.” - Olivia Barraza (06:12)

“Lo que es bien importante es saber hacia dónde voy… Tomar pasos hacia las metas que tengo como directora ejecutiva.” - Olivia Barraza (07:01)

“Todo empezó con un propósito de año nuevo, voy a comprarme una bicicleta.” - Olivia Barraza (09:15)

“El aprender andar en bici me llevo a salirme de mi zona de confort pero también a descubrir que había una comunidad.” - Olivia Barraza (10:13)

“El mayor reto, primero, la barrera del idioma.” - Olivia Barraza (11:43)

“Ese es el poder de la mujer latina.” - Olivia Barraza (12:52)

“Yo no traigo un background de ejecutiva, no tengo un background de corporación.” - Olivia Barraza (13:43)

“Ya estoy aquí, no puedo dar un paso para atrás.” - Olivia Barraza (14:22)

“Mas que todo el motor interno y el deseo de mejorar mi vida personal y decir sabes que yo no sé cómo le voy a hacer, pero le voy a dar ‘pa delante.” - Olivia Barraza (14:45)

“Nuestra misión es en el enfoque de mejorar el estado físico, social la mujer latina por medio de nuestros programas.” - Olivia Barraza (15:45)

“La lección es, no importa las barreras que hallan, si tú tienes ese enfoque, ese deseo de empezar tu negocio, de empezar tu non-profit, de empezar tu grupo… No quitar el dedo del renglón, las posibilidades son infinitas.” - Olivia Barraza (18:47)

“Para mi Latinas en Bici es mi misión, aquí en la vida, mi misión personal.” - Olivia Barraza (19:28)

“Somo una comunidad inmigrante que está creciendo aquí, y si, nos sentimos limitados a veces, intimidados.” - Olivia Barraza (21:11)

“Lo que yo recomiendo es primeramente que tengas bien definido que es lo que quieres… Que tengas ese deseo más que todo y esas ganas de superarte.” - Olivia Barraza (23:25)

“Definitivamente el ser estructurada esa es la clave.” - Olivia Barraza (26:10)

“Estamos allí para agarrar aquellas chicas de la mano y decirles: mira eres capaz de hacer esto y más.” - Olivia Barraza (27:11)

Dec 11, 2023

Summary

On this episode of Startup Junkies, hosts Caleb Talley, Jeff Amerine, and Victoria Dickerson talk to Austin Simkins, co-founder of Natural Way Food Group, an innovative food company based in Fayetteville, Arkansas. In 2017, Austin and his brother Quinn started their journey in their grandmother's utility room with a family recipe for chocolate covered peanut butter. Natural Way Food Group has since grown to sell peanut butter in six different flavors in over one thousand stores across the country, including Walmart, Safeway, Sprouts, and Whole Foods. Throughout the episode, Austin discusses how Natural Way Food Group’s products differ from its competitors, what’s on the horizon for Natural Way Food Group, and how its marketing tactics are community driven.

 

Show Notes

(0:56) Introducing Austin Simkins

(1:37) The Start of Natural Way Food Group

(6:02) The Process and Struggles of Building a Business

(10:21) Natural Way Food Group’s Peanut Butter vs. Others

(14:09) Natural Way Food Group’s Target Market

(16:28) The Impact Sports Can Have on Entrepreneurship

(19:27) What’s Next for Natural Way Food Group

(30:45) How Natural Way Food Group Is Reaching Its Customer Base

(40:00) Advice to Younger Self

(42:18) Closing Thoughts

 

Links

Caleb Talley

Jeff Amerine 

Victoria Dickerson

Austin Simkins

Natural Way Food Group

 

Quotes

“For me personally, since I wasn’t the most talented athlete, I had to outwork people. And so that’s the same mentality I have with our business. I may not be the smartest guy in the room, but I will outwork you. I will put in more hours than you do. I will find a way to get over whatever hurdle I have in my way to get to the next point.” - Austin Simkins, (17:14)

“Building those relationships at the end of the day, I can love my job, I can make as much peanut butter as I can make, but if I don’t have customers that love the product and believe in what we’re doing, it doesn’t matter. So they are the lifeblood of the company. I want to connect with people on the deepest scale that we can.” - Austin Simkins, (33:10)

“Trust the process. The first couple of years when we started, it was the expectation that things would happen overnight, and I think that’s part of our culture of instant gratification. We’re just inundated with it. We put in a little bit of work and we want the finished result right now...but as I’ve gotten a little bit older, I’ve just fallen in love with the process. I’ve had a couple of mentors that have told me if you can learn to love the process instead of the results, you could do this your entire life.” - Austin Simkins, (40:06)

Dec 4, 2023

Summary

Welcome to another great episode of the Startup Junkie Podcast! On this episode of Startup Junkies, hosts Caleb Talley, Jeff Amerine, and Grace Gill sit down with serial entrepreneur Lloyed Lobo, co-founder of Boast.ai, a company accelerating the success of innovation by helping eligible companies get quicker access to R&D tax credits. Lloyed has been involved in the startup ecosystem for more than fifteen years as an entrepreneur, community builder, and angel investor. Throughout the episode, Lloyed talks about dealing with his sharp rise to success, the power of having a tribe, and his Wall Street Journal bestseller From Grassroots to Greatness.

 

Show Notes

(1:01) Introducing Lloyed Lobo

(3:13) Lloyed’s Origin Story

(14:04) The Inspiration behind From Grassroots to Greatness

(24:50) Balancing Resilience and New Opportunities

(29:01) The Process of Idea Validation

(39: 13) Advice to Younger Self

(45:46) Closing Thoughts

 

Links

Caleb Talley

Jeff Amerine 

Grace Gill

Lloyed Lobo

Boast.ai

From Grassroots to Greatness

 

Quotes

“...when we ask what entrepreneurship is today, it’s all about making money. But to me, what entrepreneurship is, is taking an obscure idea to execution and impact while dealing with extreme risk. There’s no bigger risk than being in the middle of a war. The other thing I learned was about leadership. Great leaders cascade purpose, not just goals.” - Lloyed Lobo, (5:50)

“The only way to learn something that you suck at is to put yourself in an environment that forces you to do that something over and over again. Now, another key lesson here is the importance of the people you surround yourself with, right? You become the average of the people you surround yourself with.” - Lloyed Lobo, (9:59)

“Every obscure idea that eventually went on to become this enduring global phenomenon had four stages in common. People listen to you or buy your product or service. You have an audience. When you bring that audience together to interact with one another, it becomes a community. Now, when the community comes together to create impact towards a greater purpose far greater than your product or profit, it becomes a movement. And when that movement has undying faith in its purpose through sustained rituals, over time it becomes a cult or religion. So audience, community, movement, religion.” - Lloyed Lobo, (20:59)

“What I tell people is if you have an idea and you don’t have an ideal customer profile, then figure out who you’re going to serve. Understand their pains and goals, but also understand their aspirations because the aspiration is forever. Your customer problem or goal will give you the first product, but if you understand the customer’s aspiration, then you will go on the journey of building your future products.” - Lloyed Lobo, (30:11)

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