Thanks for joining us for another Startup Junkie episode!
This week we welcome special guest Howard Tiersky of FROM, a Digital Transformation Agency, onto our podcast! We are also joined by co-hosts Caleb Talley and Davis Mcentire, who were both honored and excited to discuss the digital transformation age with Tiersky.
Tune in now!
(1:00) Introducing Howard Tiersky of FROM
(4:56) The Evolution of Brands Needing an Online Presence
(7:30) The Process of Evaluating Your Digital Marketing
(10:44) Difference Between Art and Business
(12:04) Addressing Website Problems 101
(18:42) The Journey Into Public Speaking
(22:49) What Does Winning Look Like?
(26:56) From the Dot Com Days to Today
(31:28) Three Ways to Make Digital Customers LOVE Your Brand
(32:52) Advice to the Past Self
(34:56) Closing Remarks
"You think you've got a great website because it's pretty, but here's a video of people sitting down trying to use it, and they're trying to solve particular problems. They have a decision process they're going through and you are not meeting their needs."
(8:23) - Howard Tiersky
"Whether it's a website or an app or any kind of touch point with the customer, I think the first thing you want to ask is 'What's our definition of success?'"
(12:33) - Howard Tiersky
"The three things that make brands that are really loved is one, meeting customer's needs, two, occasionally doing something extra that delights the customer, and the third is to stand for something that the customer really cares about." (31:34) - Howard Tiersky
Welcome to the Startup Junkies Podcast!
Episode 277 finds our hosts Jeff Amerine, Caleb Talley, and Davis McEntire sitting around the table with none other than Dean Matt Waller of the Walton College of Business at the University of Arkansas. We discuss topics around the growth and future of Northwest Arkansas, falling in love with entrepreneurship, and leaving a legacy of a life well lived. This is an inspiring episode and we are excited for you guys to get to hear it!
Thank you for tuning in!
(0:50) Introducing Matt Waller
(1:45) A Brief History of Walton College of Business
(10:28) Outdoor Recreation Business
(13:03) Upcoming Masters Programs
(18:14) Building Healthy Young Business People
(24:03) From Entrepreneurship to Deanship
(33:23) Venture Capital Firm and Working through Chemo
(44:17) Advice to Waller’s Younger Self
(49:07) Wrap Up
"That's one of the changes, when I first got here 27 years ago, people would come get a job and then leave. There weren't as many jobs in Arkansas. Now there's lots of jobs in Arkansas." (16:44) - Matt Waller
"We want students to come in and leave as E.P.I.C. business people: excellence, professionalism, innovation, collegiality." (18:49) - Matt Waller
"I love business. I don't feel like I'm working most of the time. My whole life I always don't feel like I'm working." (28:35) Matt Waller
I think there have been times in my life where I've tried to do things I'm not good at. And now that I know I'm comfortable enough now, Yeah, that's something I would not do good at. And so I'm not going to do it (45:55) - Matt Waller
"There's two problems people have. They let fear hold them back, I've done that a time or two, or two they let hubris hurt them."
(46:11) - Matt Waller
Welcome to the Startup Junkies Podcast!
This episode is hosted by the usual crew including Jeff Amerine, Caleb Talley, and Davis McEntire. For our end of the year special we wanted to recap some of our favorite moments on the Startup Junkie Podcast! We go through our top episodes of 2021 so if you are wanting more from one of these Startup Junkies then go back to past episodes and hear it all!
Tune in today!
(0:52) Introduction to 2021 Recap
(2:03) Data on Deck with TJ Sangram of SupplyPike | Ep. 267
(6:14) Shifting The Dollar to NWA Food & Beverage Industry w/ Kim Bryden
of Cureate | Ep. 262
(13:43) Buying The Farm w/ Carter Malloy & Michael Iseman of AcreTrader | Ep. 258
(18:31) Building Sustainable Talent with Tim Miller | Ep. 263
(24:22) An Overnight Success Story 6 Years in the Making with Vance & Spencer of Lineus Medical | Ep.248
(28:18) Wrap Up
"A lot of times suppliers don't even know that they're hemorrhaging tons of money, so we help identify that." (3:14) - TJ Sangam
"I'd like to work with people that, I don't know, care about stable cash flow; who actually build businesses that are of, and from their communities." (13:20) - Kim Bryden
"That's the thing that we care about the most as a business is making sure we hire incredible people. So we hire very slowly." (16:42) - Carter Malloy
"I think our message resonates. They see that we care about their career and want to help them find an industry." (19:06) - Tim Miller
"It'll become painfully obvious when it's time to leave your current employer for your entrepreneurial endeavor." (28:40)- Ep. 248, Spencer Jones